It’s all relative: how customer-perceived competitive advantage influences referral intentions
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Marketing Letters
سال: 2014
ISSN: 0923-0645,1573-059X
DOI: 10.1007/s11002-014-9318-x